Let’s be honest – buying a phone today isn’t what it used to be when there were no smartphones. Today, you’re bombarded by millions of messages from every phone brand, each one touting better features, smarter devices, pocket-friendly pricing and more. Your friends, family and co-workers have become self-proclaimed experts spouting inside information and statistics, with figures and facts at their fingertips.

With so many economical and expensive options available in the market, Android has become the best choice for most people.

As the most popular operating system (OS) in the world today, Android is versatile, dynamic and flexible and seems to be the most chosen operating system around the world. Let’s look at some of the reasons why an Android smartphone is the smarter choice for you:

• Value for money
  With Android, you get a range of manufacturers, pricing, quality and niche segments. For budget users, there is plenty to choose from because you can get a good quality Android smartphone with plenty of applications for under $250. There are hundreds of top-quality manufacturers competing with each other to grab consumer attention with affordable pricing. This is something that iPhone and Windows phones have not been able to compete with yet.
• Variety
  With the iOS or Windows phones, you are limited to a few manufacturers. You get locked into their ecosystems. That is not the case with Android phones. All the big brands manufacture Android OS and you are sure to find what you want. Google Play offers many standard apps preloaded on your phone, but you can also explore and install third-party apps from various sources. The only thing you need to worry about is whether you are downloading from an authentic and reputed source or not.
• Bigger and better screens
  Android screens are larger on average than the iPhone screens. That makes them ideal for a variety of tasks. Reading e-books, playing games, reading your messages, engaging in social media interaction, accessing your bank accounts becomes easier and more comfortable.
• Faster and easier charging
  All the new Android smartphones use universal chargers or USB type C ports. This enables you to link to a broad spectrum of ports and peripherals. This standardization is helpful especially when many people have similar devices at home or office.
• App choices
  There is an entire universe of great apps of all kinds for everyone to use. You can browse and choose to your heart’s content in the Google Play store and also buy from online sellers like Amazon. This is the ideal option for people who love lots of features, playing games, downloading information, etc.
• Versatility
  Android smartphones can multitask in a seamless fashion without you having to switch screens or stop what you are already doing. For instance, if you are listening to your favorite band, you can also search for the nearest club on Google Maps without missing a beat. Google has put in a lot of thought into creating a customizable, flexible user interface (UI) in the form of tailor-made widgets. These provide great shortcuts and help save your time.
• First on the market
  Google is known for its hardware and software innovations and with your Android in sync with Google, you get to know and use the latest ideas and apps almost before they appear on the shelf.
• Lots of devices
  Android offers customers a dazzling array of device options to choose from. Compact phones, big touch screens, different types of camera options, tablets, note tablets, virtual and physical keyboards, edge-screens and many more are available in the market.
• Freedom
  You can customize almost everything in your Android smartphone. If you’d like to, you can tweak your screen layout, customize your launcher and install a custom ROM too.
• Integrated with Google
  You get access to all of Google’s products and services, so you have everything neatly packed into one single device.

In 2016, Android grabbed 86.2% of the smartphone market, leaving its competitors far behind. Android smartphones are intelligent, powerful and they have captured huge segments of the market worldwide.